In recent years, the NPO has managed to launch one success series for young people on YouTube after another. Series such as De Slet van 6 VWO, Vakkenvullers and Herres managed to attract millions of viewers. A unique achievement, especially considering the fact that it has been difficult to reach this target group on linear channels for some time. But what is the downside of this success, what are the consequences for the makers responsible for these series? And is the NPO really able to attract younger viewers in this way?

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