Research shows that NLZiet is increasingly used as a primary TV service. In addition to NLZiet, 36 percent of viewers no longer have a fixed TV connection. This was only 21 percent at the beginning of 2017. It is striking that more than half (51 percent) of NLZiet viewers in the target group 26 to 35 years old do not (or no longer) have a TV connection. extras from research agency Telecompaper previously showed that the number of TV connections in the Netherlands is declining. Common reasons why online-only TV viewers do not have a fixed TV connection were: 'Expensive', 'No cable connection available', 'I spend a lot of time abroad', 'Too many (unnecessary) channels are offered' and 'I want to watch whenever I want'.