Casper de Kiefte is senior arts director of FNV KIEM and originally an animator. He is one of the initiators. 'In the Netherlands you also see the increase in animated films, games and visual effects in regular films. A real industry is slowly starting to emerge. With DAMD we want to professionalize the sector. Co-founder Dario van Vree: 'We want to do something about long hours that animators and VFX professionals have to work for too low fees. A healthy sector requires healthy professionals.' On the CLICK! Amsterdam Animation Festival in EYE, DAMD as a professional association will be out for the first time with drinks.

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